The Lot - Brand Identity
A poster is hanging in the subway. The poster has a bright yellow background. The poster text states, "we're transforming parking lots into community spaces." The logo of "The Lot" is located on the bottom left of the poster.

About

The Lot is a community-centered organization driven by the vision of transforming mundane parking lots into vibrant, inclusive, and thriving community meeting places. I created the entire brand identity and deliverables.

Type

Brand Identity

Timeline

Sept-Dec 2024

Tools

Illustrator, InDesign, Figma